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Most Indian Credit Card Users Miss Lakhs in Rewards Annually, Study Finds

· · 3 min read

A new study reveals 92% of Indian credit card users are failing to maximize rewards, potentially missing out on lakhs of rupees annually. Despite record spending growth, many use cards unstrategically, leading to significant unrealized savings.

A recent study by 1 Finance Magazine indicates that a staggering 92% of Indian credit card users are not fully capitalizing on the rewards and benefits offered by their cards. This oversight could be costing consumers substantial amounts, potentially lakhs of rupees, in missed savings each year.

The findings emerge against a backdrop of booming credit card usage across India. Over the past five years, the total value of credit card transactions has more than tripled, soaring from ₹6.3 lakh crore in FY2020-21 to ₹21.1 lakh crore in FY2024-25. Transaction volumes also saw a significant jump, from 176.4 crore to 477.4 crore, reflecting a growing reliance on digital payments for everyday expenses, travel, and online purchases.

The Widening Reward Gap

Despite this surge in spending, the study, which analyzed data from 129 individuals across various income brackets, found that the average cardholder currently achieves only about 4% in effective annual savings through rewards, cashback, and other benefits. However, with a more strategic approach to card selection and usage, this figure could realistically rise to 10%, and even up to 13-14% for high-spenders.

The report highlights that the potential for missed savings escalates with increased annual spending:

  • For those spending under ₹5 lakh annually: Users could save an additional ₹20,000-₹25,000 but typically miss out on ₹4,000-₹5,000 due to suboptimal card choices.
  • For those spending ₹5-₹8 lakh annually: Unrealized savings range from ₹38,000-₹42,000 per year.
  • For those spending ₹8-₹15 lakh annually: The opportunity cost grows to ₹85,000-₹90,000 in missed rewards.
  • For those spending over ₹15 lakh annually: These high-spenders are foregoing a significant ₹2-₹2.1 lakh annually.

Why Users Are Missing Out

The core issue isn't excessive spending, but rather a fundamental misalignment between where consumers spend and the specific rewards their credit cards offer. Many individuals use a single credit card for all transactions, failing to leverage specialized cards that provide higher rewards on categories like dining, groceries, fuel, or online shopping. Others may hold multiple cards but do not strategically utilize them to meet spending milestones or unlock accelerated reward rates.

Redemption habits also play a crucial role. The study points out that redeeming reward points for travel bookings or partner vouchers can yield two to five times more value compared to standard merchandise catalogue redemptions.

Maximizing Your Credit Card Rewards

To bridge this reward gap and maximize credit card rewards, the report offers several actionable recommendations:

  1. Review Spending Patterns: Analyze your last 6-12 months of expenditures to understand your primary spending categories.
  2. Strategic Card Selection: Instead of accumulating numerous cards, aim for one primary card that covers 60-70% of your expenses, complemented by one or two specialized cards for categories where your primary card offers fewer rewards.
  3. Plan Purchases: Strategically plan larger purchases to meet spending milestones that unlock bonus rewards.
  4. Periodic Review: Regularly review your card's reward structures and your spending habits to ensure optimal alignment.

A case study cited in the report demonstrated how one customer, by adopting these strategies, boosted their effective savings rate from 3-4% to 8.5-9%, generating an extra ₹85,000-₹95,000 in annual benefits without increasing their overall spending. As credit card usage continues to climb in India, selecting and managing the right credit cards has become a critical personal finance decision that can significantly enhance post-spending savings.

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