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Sachin Tendulkar Faces Notional Loss on Kissht IPO Investment

· · 3 min read

Cricket legend Sachin Tendulkar is projected to incur a notional loss of Rs 2.8 crore on his investment in OnEMI Technology, the company operating Kissht, as its initial public offering launches. The IPO, priced at Rs 162-171 per share, opens on April 30.

Cricket icon Sachin Tendulkar, a prominent investor and brand ambassador for OnEMI Technology Solutions, is poised to face a notional loss on his investment as the company behind digital lending platforms Kissht and Ring launches its initial public offering (IPO).

OnEMI Technology's IPO is scheduled to open for subscription on April 30, with shares priced in the range of Rs 162-171 each. Tendulkar's effective acquisition cost per share significantly exceeds this IPO price band, indicating a potential loss of approximately Rs 2.8 crore on his stake.

Tendulkar's Investment Details

In 2025, Sachin Tendulkar acquired 53,778 Series Z4 Compulsorily Convertible Preference Shares (CCPS) in OnEMI Technology Solutions through a private placement. The acquisition was made at Rs 2,232 per share. Following a stock split, his effective buy price translated to Rs 223.2 per equity share for 5,37,780 shares as of February 26, 2026.

At the upper end of the IPO price band (Rs 171 per share), Tendulkar's current stake is valued at roughly Rs 9.20 crore, a notable decrease from its cost-based valuation of approximately Rs 12 crore, leading to the estimated notional loss. OnEMI Technology Solutions confirmed that Sachin Tendulkar holds an aggregate shareholding of 0.42 percent in the company.

"His investment reflects his association with the company and he is also engaged with us as a brand ambassador, supporting our efforts to build a trusted and consumer-focused platform," an official response from OnEMI Technology Solutions stated.

The company also noted that Tendulkar's cost of acquisition is among the highest for shareholders disclosed in the red herring prospectus (RHP), while some early investors and promoters stand to make substantial profits.

OnEMI Technology IPO Overview

OnEMI Technology Solutions aims to raise Rs 926 crore through its IPO. This includes a fresh issuance of shares worth Rs 850 crore and an Offer For Sale (OFS) of up to 44.4 lakh equity shares by existing investors. The bidding process for the IPO will conclude on May 5.

For the nine months ending December 31, 2025, OnEMI Technology reported a net profit of Rs 199.27 crore on a revenue of Rs 1,583.93 crore. The company currently commands a market capitalization of Rs 2,881.06 crore.

Market observers noted a grey market premium (GMP) of Rs 7-8 per share for OnEMI Technology, suggesting a potential listing gain of 4-5 percent for investors. The IPO is managed by book-running lead managers including JM Financial Ltd, HSBC Securities and Capital Markets (India), Nuvama Wealth Management Ltd, SBI Capital Markets, and Centrum Broking. Kfin Technologies Ltd is the registrar for the issue. Shares of OnEMI Technology are expected to be listed on both the BSE and NSE on Friday, May 8.

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