New Delhi is currently a vibrant hub of global craftsmanship, hosting the BRICS Bazaar 2026. This six-day event, running from September 10 to 15 at the National Crafts Museum & Hastkala Academy, brings together traditional crafts, artworks, and cultural expressions from 18 countries under one roof, as part of India’s BRICS Chairship.
Organized by the Ministry of Textiles and Ministry of External Affairs, the bazaar serves a dual purpose: offering visitors an immersive experience into diverse artistic traditions and providing artisans a crucial platform to display and sell their work. The initiative strongly emphasizes cultural exchange, fostering friendship and cooperation among participating nations through their shared heritage of traditional crafts.
Global Artistry on Display
The BRICS Bazaar features more than 40 artisans, designers, and creative enterprises. Each international stall offers a unique glimpse into the cultural richness of the expanded BRICS grouping and its partner countries. Brazil, for instance, is represented by exquisite ceramic art, including pieces by artisan Cleziania Ribeiro de Lima Paiva.
Russia proudly displays its renowned Fedoskino lacquer miniature painting, a tradition boasting a history of approximately 200 years. From South Africa, visitors can admire intricate African beadwork, with Durban-based artisan Nkosinathi Zondi showcasing his handmade jewelry and accessories.
A Broad Spectrum of Participants
Beyond the original BRICS members, the bazaar features participation from new members and partner nations including China, Egypt, Ethiopia, Iran, Indonesia, Saudi Arabia, and the UAE. This broad international presence underscores the event's role in reflecting the wider cultural reach and collaborative spirit of the BRICS framework.
India, as the host nation, plays a significant role in the exhibition, with over 25 Indian handicraft artisans demonstrating, displaying, and selling their handcrafted products directly to visitors and buyers. This not only highlights India’s diverse craft traditions but also creates invaluable opportunities for local artisans to connect with exporters, businesses, and an international audience, further boosting cultural and economic ties.